These days’ several businesses
are augmenting their sales and revenues by means of loyalty business cards.
Smart entrepreneurs use these custom- built cards that embeds a microprocessor
chip and get to know what exactly their customers are procuring. These cards
are used by retailers as well in order to explode sales, develop loyal
customers and raise visibility of their product.
Custom gift cards can be obtained from a storefront where your
employees or customers often shop. These can also be acquired from a shopping
mall where it is valid for all- stores, restaurants and movie halls within the
mall. Loyalty Gift cards can be given to the worthy employees who have
performed exceptionally for the company. Card industry is highly innovative and
keeps on looking for dynamic ways to implement the card concept. Depending on
the type of vendor, promotional cards come in a great variety. For an instance
some of these have a hole in the center while others don’t. Cards with a centre
hole are mainly used by music DVDs and video game stores.
• Membership cards can be used to reward points on current purchasing of the customer. These points can be redeemed in future purchases. This way the customer will shop more for additional points as well as keep coming back to utilize his/ her card. Thus, retailers can drive up their sales and ultimately the profit.
• Apart from supermarkets, loyalty cards can be used by the entrepreneurs to boost up the morale of their employees.
• Sales over these cards can enhance vending mainly during festive seasons such as Christmas, Father’s Day etc.
• Also these business cards can be used to track the customers purchase behavior. Through these programs you can stimulate sales and bring traffic to your storefronts.